Search Engine Optimization Module 2.0

Search Engine Optimization Module 2.0 is designed to establish the on-site SEO fundamentals necessary for your website to be easily discoverable by search engines. Our team will optimize the titles and tags of your website's pages to ensure they are relevant and keyword-rich. We will refine the content of your core pages to ensure they are informative, keyword-optimized, and provide value to your audience. This module also completes internal link-building to ensure that your website's pages are linked to each other in a logical and user-friendly manner. Your website's sitemap will be submitted to search engines to help them discover your website's pages and improve the site’s crawlability. We output a robots.txt file to help search engines understand which pages or sections of your site should not be crawled.

Main Tasks:

1. SEO Title & Tag optimization: We add title tags and meta descriptions for your website's core pages to ensure that they are relevant and compelling, while simultaneously including relevant keywords to help your website rank higher in search engine results.
2. SEO content (core pages): We optimize the content of your website's core pages to ensure that they are keyword-rich, engaging, and provide value to your target audience.
3. Internal Link Building: We improve your site’s navigation by building internal links between your website's pages and also help search engines understand the structure of your website.
4. Submit Sitemap: We submit a sitemap to search engines, which will help them to better understand the structure of your website and crawl and index your pages.
5. Create Robots.txt: A robots.txt file is created for your website, which will help search engines understand which pages of your website should and should not be crawled and indexed.

Why should you invest in establishing your on-site SEO fundamentals for your business?
Investing in on-site SEO fundamentals is important because it helps to ensure that your website is optimized for search engines. This means that it is more likely to appear at the top of search engine results pages (SERPs) when people search for keywords related to your business. This can lead to more traffic to your website, which can ultimately result in more leads and sales for your business. On-site SEO also helps to improve the user experience for your website visitors. This means that your website will be easier to navigate, load faster, and be more mobile-friendly. This can lead to better engagement and more time spent on your website, which can also help to increase conversions and revenue for your business. Additionally, having a strong on-site SEO foundation will help you to build a strong website that is better equipped to handle any future changes in the digital landscape.

Deliverables:
The final deliverable of this module is the completion of your existing website's on-site SEO fundamentals being completed.

Requirements:
An existing website.

Prerequisites:
Search Engine Optimization Module 1.0 or equivalent