Digital Marketing Sales & Business Development Manager
Are you a digital marketing expert who loves sales and lead generation? Are you someone who thrives as a team leader and is excited by the idea of building a sales team? We have some good news…
The owners of a fast-growing digital marketing agency are seeking a digital marketing sales manager to help them grow their business. Talk about getting in on the ground floor! As an owner-operated agency, you would get to work alongside the agency founders to develop their existing sales system and work with them to support hundreds of small and medium-sized businesses.
We’re not your typical agency.
As Sales Manager, you will not be asked to cold-call hundreds of business owners. You will not be asked to skim through hundreds of pages of cold leads. You will not even be required to close the sales on your own.
Instead, you’ll have the opportunity to build a small team of sales ambassadors to discover leads, and leverage agency assets to develop those leads along the sales pipeline effectively.
When it comes to closing the sales, you will get to work alongside the agency owners who will close the sales for you until you are comfortable doing this on your own.
Being employed by a small company is not for everyone. You will be reporting directly to the owners of the agency and must therefore be a confident self-starter who is excited by the idea of helping small businesses and developing an excellent sales team.
Lead Generation & Sales
- Actively monitor lead channels
- Respond to leads quickly
- Register leads for a consult with owners
- Manage lead progress in Sales Pipeline
Recruit Your Sales Team
- Create and manage job postings on Facebook and other approved job boards
- Work with agency owners to interview and hire candidates
Training & Manage Your Team
- Create training documentation
- Train sales ambassadors
- Provide ongoing support to your sales team
- Set and meet SMART goals
Potential Career Path
Sales Ambassador > Sales Manager > Director of Sales > VP of Sales
Sales Ambassador – Monitor one or more channels for inbound leads and be quick in responding to leads and reporting them to the sales manager. Earn commissions on sales from your leads and earn bonuses set by your sales manager.
Sales Manager – Schedule appointments for owners to provide leads with a free consultation and manage the sales pipeline for each lead. Recruit sales ambassadors to monitor lead channels. Provide training and support to a small team of ambassadors and earn commissions on team sales.
Director of Sales – Participate in the closing of sales with Agency owners. Provide support to Sales Managers.
VP of Sales – Develop international sales structures and oversee the entire operation of sales. Support in the recruitment, training and development of the sales teams.
How to Be Successful
What you bring to the table:
- Native-level fluency in English (both written and spoken)
- A minimum of 2 years of professional experience in digital marketing and sales or business development
- A passion for the value that digital marketing services bring to small and medium-sized businesses and a strong understanding of concepts such as SEO, website development, competitor analysis, social media/PPC advertising
- Familiarity with social media platforms such as Facebook, Instagram, TikTok, Twitter, Reddit and YouTube
- Familiarity with using virtual meeting platforms such as Zoom or Skype
- A strong understanding of Google Business tools such as Google Docs, Sheets, and Forms
- Confidence in leading internal and external sales conversations and presentations
- An entrepreneurial spirit and ability to work independently and collaboratively with agency founders
- A desire to build and lead a successful team
- A keen eye for detail and strong organizational skills
What we can offer you:
- Remote work/work from home
- Flexible working hours
- Opportunity for growth within the company to a leadership level
- Work directly with Agency Founders
Your First 90 Days
Let’s have a look at what you will be doing during your first quarter.
Week 1: Orientation & Onboarding – Learning the company fundamentals
Week 2: Ongoing Process Documentation – Create documentation as you learn about your role
Week 3: Lead Generation – Begin to monitor lead channels and respond to leads. Schedule leads for a consult call with owners
Week 4: Lead Gen & Process Documentation
Week 5: Lead Gen & Process Documentation
Week 6: Lead Generation + Recruitment – Create job postings for your Sales Team
Week 7: Lead Generation + Recruitment – Monitor Job Applications
Week 8: Lead Generation + Recruitment – Monitor Job Applications
Week 9: Lead Generation + Recruitment – Qualify Candidates
Week 10: Lead Generation + Recruitment – Qualify Candidates
Week 11: Interview Candidates with Owners
Week 12: Interview Candidates with Owners
Week 13: Select Candidates for your team
After your first 90 days, if successful, you will be promoted to Sales Manager and awarded your first cash bonus. At this point, your focus will be on developing your team of Sales Ambassadors who will be out hunting for leads while you provide them with support and manage the inbound leads with help from the agency owners.
You will have the opportunity to work with the owners to develop appropriate compensation for each role in the Sales Career Path.
Note: This salary is built on performance-based compensation including commissions, bonuses and shared team earnings.
This role is commission-based with monetary bonuses available if mutually agreed upon SMART goals are reached. Once the successful candidate has progressed into the team-building phase of their role they will also gain a percentage of sales that their team generates.
Salary + Commissions + Bonuses are available as the role develops into Director of Sales.
About The Agency
The agency started as a boutique social media marketing agency that grew to manage over 100 social media accounts in its first year of operations. Over the next two years, they helped their clients to grow by a staggering 4 million customer interactions such as new followers, fans, subscribers, and customers. However, after major changes to the Facebook and Instagram platforms, the agency pivoted from social media marketing into a full-service digital marketing agency.
Although we are a small agency, we are far from a startup. We have already made some great progress in developing our brand and have worked with hundreds of clients, and countless contractors around the world in order to facilitate our digital services. With our brand and process now in place, we’re ready to build a very strong sales team.
We offer a large variety of digital marketing services including but not limited to;
- Brand Design
- Website Design
- PPC Advertising
- Search Engine Optimization
- Social Media Marketing
- Content Marketing
We provide services to small and medium-sized businesses in a variety of industries but are focusing some marketing effort on attracting leads in the following niches
- Real Estate
- Mortgage Brokers
- Financial Planners
- Wedding Business
- Wedding Vendors
- Wedding Venues
The founders have spent the last two years building a strong foundation for the agency to scale rapidly and are more than ready to begin hiring and growing the team. Our goal is to scale by promoting from within the company and moving successful employees up the expected career path for each role in a way that supports their career goals. There will be many opportunities for growth within the company as many roles opening up over the coming years.
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